sponsored ad preview

Preview your Amazon Sponsored Products ad

Sponsored creative is mostly your existing listing — but the "Sponsored" label, ad-row placement, and CTR pressure are different. Preview the actual ad placement before you spend.

free · no signup · saves to your browser

Amazon Sponsored Products is the largest PPC channel inside the Amazon ecosystem. The creative is straightforward — Amazon assembles the ad from your listing fields (main image, title, price, star rating) — but the placement matters: sponsored tiles render with a "Sponsored" label, often at the top of search results, and they cost real money per click.

This preview renders your sponsored ad tile exactly as it appears on Amazon search results. Same layout as the organic search tile, but with the Sponsored label, slight spacing differences, and the higher visual scrutiny that a paid placement gets from shoppers.

Use this to A/B your title and main image before you launch a campaign. Cheaper to find the weak version on a preview tool than on a $2 CPC.

How it works

  1. 01

    Build the listing

    Your sponsored ad uses your existing listing fields. Edit title, image, price, and star rating in the form.

  2. 02

    Check the ad tile

    See how the tile reads with the Sponsored label in place. The label changes the visual rhythm slightly — shoppers scan paid tiles with marginally more skepticism.

  3. 03

    Compare to organic

    Switch between the search and sponsored tabs to compare. Strong organic tiles often need small tweaks to work as sponsored creative.

Frequently asked

Does Amazon let me customise the sponsored creative?

For Sponsored Products (auto and manual campaigns), no — Amazon assembles the ad from your listing fields. For Sponsored Brands (the banner-style ad above search results), yes, you customise a headline and three product slots.

Which Sponsored ad type is previewed here?

This is the Sponsored Products tile preview — the most common Amazon ad placement, sold by Seller Central PPC and managed in the campaign manager. Sponsored Brands previews are on the roadmap.

How is this different from the organic search preview?

Layout is nearly identical — the difference is the "Sponsored" label and the spacing rules Amazon applies to paid tiles. The visual change is small but the conversion psychology is different, which is why we render them separately.

Will this preview tell me the campaign cost?

No. We preview the creative; campaign budgeting and bid management happens in Seller Central. This tool is for the design and review pass before you build the campaign.

Is sponsored preview gated?

Anonymous visitors get the sponsored preview unlocked on this page so you can see the placement. Switching between sponsored and the other surfaces (mobile, storefront) requires a free account.